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Campbell Launches new American Made Adjustable Base Program

Campbell launches new American Made Adjustable Base Program


St. Louis, July 15, 2019:  Campbell Sleep (, a leading specialty manufacturer of mattresses and other sleep accessories in the midwest, announced they have partnered with Reverie (, to introduce the American Made Campbell Sleep Adjustable Base Program online and through their network of dealer partners.

Adjustable Base foundations replace a traditional box-spring foundation in order to provide further customizability to the sleep surface which enhances a sleeper’s comfort. The new Campbell Sleep Adjustable Base Program will feature wireless connectivity, massage settings, height adjustment, and allow the elevation of both head and foot regions, supporting an anatomical sleeping position.

 “While tariffs and import uncertainty has prices on the rise in the space, we couldn’t be prouder to be producing our Campbell Adjustable Base program domestically”, said Pat McCurren, President and CEO of Campbell Sleep’s parent company, Mattress Direct, Inc. ( “Campbell has been producing locally sourced products in our region for over 85 years, and this domestic adjustable base program completes that product offering in a price-stable way that we’re exceptionally proud of.”

The new Campbell Sleep Adjustable Program and all Campbell Mattress products are available for sale direct to consumer online and through Campbell’s growing network of dealers (

The new American Made Campbell Sleep Adjustable Base Program is expected to sell for less at retail than similarly appointed imported products.

Campbell Sleep ( is a wholly owned subsidiary of Mattress Direct, Inc and has been building mattresses in the state of Missouri since it was founded in 1933.

Reverie ( designs and builds mattresses, adjustable bases both domestically and overseas.


Media Contact, Mattress Direct – [email protected] 314-650-1210

Reverse It

Screen time at an all time high, while Sleep declines.

With the implementation of the latest iOS operating system, many iPhone users discovered the weekly screentime monitor was keeping tabs on them and their smart phone usage. Knowing you've gazed into your smart phone screen 10% more than you did the week before is a sobering reminder to check back in to real life. What your iOS device doesn't have baked in is a similar tracker for sleep, that's something you need to install separately. Luckily The Beautyrest Sleep Tracker comes FREE with every Beautyrest Black, Beautyrest Platinum, or Beautyrest Hybrid Mattress. 

Sleep Tracker - FREE

The sensors rest beneath your mattress under the pillow, and report not just nightly sleep experience, but the trends over a week, a month, and ongoing. Offering helpful sleep tips along the way to help you feel your best, informing your alarm when best to wake you from slumber, and putting some data to how and why you feel in the morning as well as throughout the day. Tracking your Sleep is the first step to getting personalized sleep tips that will help you feel your absolute best morning, noon, and night.


You'll receive a Beautyrest Sleep Tracker at NO CHARGE with any Beautyrest Black, Hybrid, or Platinum Mattress ordered at Mattress Direct, until you get your personalized recommendations, here are a few good sleep tips that apply to everyone!

  • Get to bed at about the same time every night, it helps your body learn and optimize
  • Wake up at about the same time every night, Even on the weekends!
  • Cut back your caffiene, especially after noon.
  • Limit your alchohol consumption, especially close to bed time.
What mattress would your favorite Marvel heroes sleep on?

Avengers Endgame Mattress Sale

Our favorite Marvel heroes need a good night’s sleep, just like the rest of us. They need a good snooze even more so after battling villains from Alexander Pierce, to Ronin the Accuser, and especially Thanos. Can you imagine how exhausted and tired they must feel after going toe to toe with a Titan? Let’s see what mattress would give each of our heroes the best night’s sleep.


Asgard Mattress Direct

Thor is not only a strong, muscular fighter, but also a 1,500 year-old god. Living that long in Asgard in the lap of luxury, one would need an amazingly soft, luxurious bed. He would definitely have the Beautyrest Black K-Class Ultra Plush Pillowtop. After fighting the dark elves, his brother Loki, or even Noobmaster69, Thor would definitely want a soft mattress to get the most pressure relief possible. He especially needs after being stuck as a gladiator on the garbage planet Sakaar…. You know the mattresses there were awful!

Captain America

Captain Steve Rogers

After spending 75 years asleep in ice, Steve Rogers needs to keep his cool by sleeping in an ultimate cooling, yet firm, mattress. Steve’s from the 40s and is used to sleeping on an army cot. He also grew up in the 30s when there were 2 choices in mattresses - firm and firm - so our hero is no stranger to the firm feel. Sam Wilson’s Falcon also tells him after the war all beds feel soft to him. The surprising thing about Steve is even though he is from the 40s, he is quick to learn and embrace new technology. The iComfort 5000 provides a firm sleep surface, new technology (memory foam), the coolness our hero is used to (and needs), and the pressure relief his body needs after a long battle.

Iron Man

Tony Stark

Uh… like this is even a question. Even though Tony Stark does not sleep very much, he would have to have the most technologically advanced sleep systme possible! He needs to have it hooked up to Jarvis and respond to all his commands, so the Beautyrest Black Luxury base it is. We might even be able to cure our hero from his long suffering with insomnia!



Corn fed Iowan Clint Barton spent his formative years in a circus showing off his acrobatic archery skills and we can’t imagine the mattresses on the road were very comfy. Now living on a farm with his family, we think he would probably like the Campbell collection. These beds are Midwest made, and the heritage collection would fit him and his family perfectly. Plus, it has got to be a step up from whatever he had in Budapest.

Spider Man

Spider Man

We figure Aunt May is in charge of Peter’s mattress choice. She is practical, but cares that our high school hero gets a good night’s sleep. Since they do live in Queens, they are limited on space. He does have an awesome bunk bed, and the mattress to follow suit would have to be the Zero memory foam bed. It is cold to the touch, conforms to anyone's body, and fits nicely in a bunk bed. It would be totally perfect for Peter after swinging around all day, being the friendly neighborhood Spider-Man. Plus, when Ned comes over to finish their Lego Death Star, he will be totally comfortable on the bottom bunk.

Everyone deserves the best sleep possible. Whether you work hard to fight off those who threaten the world, or work to make it to the weekend, your body deserves a mattress that will help it relax every night. Come in to your local Mattress Direct, and learn how you can fight off the villian of your evenings - restless, uncomfortable nights.

How do your favorite Star Wars characters sleep?

Star Wars Mattress You have to admit, in that lived-in galaxy far far away, there are a lot of household items that you just wonder how they lived without! From Blue Milk to Green Milk, or running in to Tosche Station for some power converters. There are a lot of purchases that you make in your galaxy that you assume Luke Skywalker and company would have liked to have made in theirs. Here at Mattress Direct, we got to talking about what mattresses and sleep products your favorite Star Wars characters would use in their every day life. Let us know if you agree in the comments! Because even in a galaxy far far away, Sleep Rules. #sleeprules

Luke Skywalker

Luke Skywalker 

Growing up on a desert planet, Luke would have been happy to just get off of the sand. We're pretty confident Episode IV Luke is on a pretty basic pillow top, maybe something like the iDirect Stratus. But, after blowing up the FIRST death star, there's a good chance he got an upgrade. What's the nicest mattress you could pick out on the ice planet of Hoth? We think Luke would end up with a Campbell Mattress, as he is smart with his credits, and appreciates the heritage behind the products.

Princess Leia

Princess Leia 

We all know Alderaan was a pretty luxurious planet, ya know, before it was turned into rubble. Growing up you know Bail Organa picked up a nice bed for adopted princess. We know princesses love super nice comfort. There's really only one option for a growing rebel: The Beautyrest Black C Class Plush Pillow Top is what she would have slept on, and we're guessing the Luxury adjustable base with iOS control. Princesses love to control their comfort. Did they have iPhones on Alderaan?

Han Solo

Han Solo 

The rough streets of Corellia hardened everyone's favorite scoundrel, but that doesn't mean he wasn't getting a great night's sleep! He may have started out on whatever he could scrounge, but once he started making some serious credits smuggling, we know he'd end up putting the One Mattress in the Millenium Falcon. If it's too firm for a princess, you just flip it over. Seems likely the ship's former owner would've made the same choice...

Lando Calrissian

Lando Calrissian 

With that extensive cape collection, you know if Lando was a pretty dapper fellow. The only bed suitable for this smooth of an individual is The Relax-O-Pedic XO350. Though it seems unlikely that Han would've wanted to replace that, so we've settled on even though Lando lost the ship to Han in that fateful hand of Sabbac, he likely took his XO and cape collection with him. Also, guaranteed, Lando was a pillow guy, probably one of each of these.

Darth Vader

Darth Vader 

As a young boy on Tatooine Anakin Skywalker wouldn't have had the best mattress. (No wonder he turns to the dark side, am I right?) But later on, as his body was ravaged by the lava planet Mustafar, it was imperative that he get not only the coolest sleeping, but best pressure relieving sleep system to limit the agony of his injuries. The best balance for him would likely be the Beautyrest Black K Class Firm Pillow Top with the Luxury Base and voice control...not that fallen jedi need Alexa to move their feet, but he would really appreciate the Lumbar support and split seat of the Beautyrest Black Adjustable foundation.

Obi Wan Kenobi

Obi-wan Kenobi 

After years of living a Jedi's simple life, when Obi wan settled on the desert Tatooine to watch over a young Luke Skywalker, you can bet it was a LOT warmer than the years in deep cold space. Safe to assume he'd be after maximum cooling, but we get the feeling old Ben Kenobi would be a fan of the Serta iComfort Blue Max 5000. It's supportive and pressure relieving, with a cool to the touch sleep surface. A Zero Cool Tech Support Pillow would be a must for hut living on a desert world.



We all agreed Yoda would want a twin size. He wouldn't want to spend a lot, so something pretty basic. We can't help but think he'd be a Campbell Mattress customer. There's just something about the old fashioned charm of their heritage collection that would jive with Yoda's overall aesthetic. He'd find several great pillow options for his diminutive stature. Sleep Specialists have the solutions for the way everybody sleeps - Short or Tall.



Speaking of tall, Chewbacca might need to order the longer California King. His bunk on the Millenium Falcon would've had to have been modified to adapt to his towering height. It seems likely Chewbacca would choose an M.H. Gray Luxury Mattress with a set of coils for contouring comfort on top of another set of coils for dynamic support, allowing his large frame to rest comfortably and pressure free.

Boba Fett

Boba Fett 

When Boba Fett hangs up his jet pack at night, you know he wants to get comfy. Seems like a Beautyrest Hybrid 3000 Medium Firm would be the logical choice. Sleeps cool, supports the spine, all the benefits of memory foam and the patented Beautyrest support mean no tossing and turning. You have to get a good night's sleep to be a successful bounty hunter, after all. Boba Fett probably struggles with neck discomfort...that Mandalorian helmet looks kind of heavy. We'd recommend a Zero Cool Tech Comfort Pillow so he can fluff it to his heart's content.

Admiral Ackbar

Admiral Ackbar 

Insert water bed joke here. But seriously, everybody knows that that's a trap. (See what we did there?) Ackbar led the rebel forces in the battle above Endor, and after that victory he deserved a great night's rest. That's why we're all agreed he deserves a Zero Gravity Base under whatever mattress he'd be most comfortable on. We were split on whether he'd be a Z0 Cooling Zero Mattress or the Original Zero Mattress but either way, we're confident he'll be comfortable and relaxing in Zero Gravity.


Well, that's it, what do you think? Do droids sleep? What would C-3PO even like to sleep on? Do you agree with our recommendations? Let us know in the comments! We're all different shapes and sizes, and the sleep products that are perfect for you, may not be perfect for people in your galaxy or a galaxy far far away.


Seriously, are there two MORE different body types than Chewbacca and Yoda?

Chewbacca and Yoda


What's a pillow anyway?


Definition of Pillow:


pil-low : something, usually a cloth bag stuffed with materials to support the head while lying down, or during a slumber party a pillow can be used as a weapon.

A pillow is much much more than just a bag full of stuff or a weapon! Think of a pillow as the most important component of a great night's rest. A special bed just for your head! A great sleep system consists of a supportive mattress and supportive pillows designed to fit the way you get to sleep. About 30% of your spine rests on the pillow and your entire spinal alignment begins in the neck and shoulders areas. Have you ever thought you slept pretty well the night before just to wake up with sore neck, shoulders or headache? Chances are, you are sleeping on the wrong pillow for your body type or the way you get to sleep.


It helps to think of your pillow and mattress as a team. After all, they work together to give your body the proper alignment all the way from the tip of your head to the bottom of your footsies.


Today's advanced pillows are designed, manufactured and used for the best in sleeping support for your head, neck and shoulders. As far as a "weapon"? Well I guess you can say that your pillow is one of the best weapons to combat bad sleeping posture and bad alignment!

So, if you're ready to get your best rest for your entire body, all 100% of it, think about getting rid your old "head bag" and replacing it with a brand new and ultra supportive Bed for Your Head. The pillow!


The Sleep Specialists at Mattress Direct recommend getting fitted for your pillow at any of our factory direct showrooms. However, 'you can order your pillow online here.

Mother's Day Buying Guide
Give your Mom the gift of a better night's sleep this Mother's Day. The Mattress Direct Sleep Specialists' Mother's Day Gift Guide is here!
We've Moved!

Visit us at our new location!

Saint Peters Outlet Store





Kirkwood Mattress Direct moving due to leaky roof

We've Moved!

After fighting the leaky roof dripping on us the past few years, we've moved to 10775 Watson, just down the street. We'll miss our great neighbors and the clickity clack of the train, but staying dry is nice too.


All in-process orders will be delivered on schedule and any additions or questions will be handled at our new home on Watson!

10775 Watson Road
Sunset Hills MO 63127

Tips for sleep and travel


Summer is fantastic, the kids are out of school, the weather is amazing, and you are ready to go and travel the country! One of the biggest mistakes people make when traveling is forgetting to prioritize sleep especially on road trips. Drowsy driving causes approximately 72,000 car accidents each year. Driving while drowsy can be just as dangerous as driving while drunk. Each hour of sleep you don’t get only increases your and your family’s chance of a crash.

Here are some helpful hints to making sleep a priority while on vacation

  1. Try to drive during the parts of the day when you are most alert. Typically mid-morning, early afternoon, and evening people tend to be at their most alert (luckily this also corresponds to the time where the roads tend to be less crowded)
  2. Bring your blanket or pillow! This might sound strange but when traveling to multiple destinations or staying in unfamiliar areas and mattresses having a part of home helps you sleep better.
  3. Be careful of what medicines you are taking. You don’t want to become drowsy because of a side effect of an allergy medicine.
  4. Take advantage of any time you get to relax. Use those rest areas to get out and stretch and even take a nap.
  5. Don’t rush your trip Take that extra day to stop and stay the night rather than booking it straight from one destination to the next. You can always find somewhere to stay that has something interesting for the family along your journey.
Can one mattress work for everyone?


Large warehouse stores are amazing. You need ketchup? Well, there is one bottle of ketchup. You want some cereal? There are several options but only one size…. LARGE. They take the choice out of it. This makes the shopping experience easy. I know I don’t like sitting there debating what size box of flaked corn I need or seeing 12 different types of the same condiment. Choice is sometimes overwhelming.

But choice can also be necessary, especially when we are talking about people’s individual needs, shapes, and specifications. Can there just be one mattress that magically fits all my needs as well as my neighbor’s, best friend’s, and 90-year-old grandfather’s needs? The answer is… if you all have the same body type, sleeping style and habits then YES, but it is rather unlikely.

People are complicated. We all have our own habits. Some people sleep exclusively on their side, others back, and others do a great approximation of a pretzel where their front shoulders are facing towards the bed while their hips are pointing in the opposite direction and their arms are clutching onto their pillow for dear life. All of these sleepers may need different levels of support and pressure relief depending on their individual shape and size as well.

A back is definitely flatter than a pretzel. A pretzel sleeper has curves in their shoulders and hips. Would these two types need the same pressure relief? Could they both be best served by the same mattress? The answer is no. These both could be adequately served by the same mattress, but to get the best out of your nightly sleep both sleepers really need individualized comfort.

Bed in a box companies try for mass appeal, but number one to them is ship ability. The heavier a mattress is the more is costs to ship. Most people are side sleepers, side sleepers need more pressure relief, more pressure relief needs more materials, more materials means more weight which means less profit. Is this the best for your comfort?

Mattresses are not one size fits all.


All Mattress Direct factory direct show rooms have mattress specialists trained to fit you for the best mattress for your sleep needs.